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According to the American Bar Association, only 8 percent of people looking for an attorney today turn to a print directory like the Yellow Pages.  The vast majority of people who want to find a lawyer look online, either through search engines or on directories.  There are two different types of website traffic that you can get.  Free website traffic comes fr..

Many law firms today are looking for places where they can expand their social media reach and attract more new clients.  Today's hyper-competitive market demands a hyper-competitive social media presence, but how do you go beyond Facebook and into fabulous?  This guide will give you seven great ways to get ahead of the competition and get the best social me..

  It seems like there's a new internet marketing trend just about every year, but 2012 has been a doozy: there are so many internet marketing trends that it's hard to keep track of them all.  As 2012 winds down, here are seven trends in internet marketing for attorneys and law firms that will help you develop a comprehensive marketing plan for 2013. ..

  The best social bookmarking sites for SEO tend to have two things in common.  First of all, they have large and diverse user bases, which makes social bookmarking for SEO easier and gives these websites a higher Google PageRank.  Second, top social bookmarking sites for SEO work by developing communities, and by having moderation that takes out spam cont..

More than three in four Americans have used the internet at some point in 2012, and even the most technophobic lawyers are getting on board with search engine optimization strategies.  Link building, or the practice of getting new links going to your website, can help to improve your search engine results.  Legitimate link building is harder than ever today, but th..

Link exchange websites have been popping up all over the web since 1994.  If you're thinking of doing a website link exchange to extend your online reach and make it easier for people to find your firm in search engine results, you may have heard a lot of conflicting information.  Do link exchange websites always have a positive impact for search engines? ..

If (like most law firms using Twitter) you've just gotten started in the last 18 months with your Twitter account, you may not have paid much attention to hashtag trends.  However, trending hashtags represent a significant marketing resource for your law firm if you know how to use them correctly.  In this guide, you'll learn how hashtag trends get started ..

When Twitter first came out, many attorneys thought that the microblogging service would be a blip on the marketing radar—here today, gone tomorrow.  However, in 2013, it's becoming increasingly obvious that Twitter is here to stay for the foreseeable future.  If you're one of the nearly half of attorneys who still doesn't have an account on Tw..

  What is Twitter and How does it Work   How does Twitter Work?   Twitter is a social networking website that allows users to connect to people with similar interests, share information, and stay updated on events happening around the world.  According to updated statistics on Twitter’s website, there are over 340,000,000 twee..

  Tips for Twitter Advertising and Protecting your Campaign   Advertising on Twitter   Multiple firms, both large and small, have had great success advertising on Twitter.  Twitter provides case studies for specific companies that have had great success, and you can access these case studies on Twitter’s website.  If you wan..

  Proven Techniques for Marketing your Law Firm on Twitter   Twitter Marketing   Marketing with Twitter is easy if you address three simple steps:   1.     Setting up your profile for the best possible Twitter marketing 2.     Interacting with followers to increase and sustain your..

  Creating and Adjusting the Perfect Twitter Marketing Campaign   Twitter Marketing Campaigns   Adjusting a Twitter marketing campaign should not rely on general statistics, but certain Twitter marketing with focus on international law should consider adjusting, especially if they’re mainly focusing on the United States at the moment..

  The Best Twitter Marketing Tips for Success   Twitter for Marketing   Most studies suggest that Twitter is more successful than press releases for a law firm.  Some firms are still hesitant in using Twitter for marketing, but the results often increase awareness and leads for the majority of law firms.    The Best T..

  Accessing the Power of Twitter Mobile   Twitter Mobile   According to recent statistics released by the The Social Skinny, about 55% of all individuals accessing Twitter do so through their mobile phone.    Mobile Twitter allows users to access updated information on the go, and the mobile features are usually simpler to us..

  Important Uses of Twitter Trends and Promoted Trends   What is Twitter Trending?   In a nutshell, Twitter trending allows a user follow other tweeters who have the same interests.    Twitter trending and the top ranked trends are constantly changing, and these changes allow users to see shifts within social networking.&n..